Since the foundation of Onkyo, it aimed to develop the ideal reproduction equipment for music, which is regarded as a universal language for humans.

Onkyo would like people to enjoy good music with good sound. With this in mind, Onkyo based their management philosophy on “Value Creation”, meaning that they create value in their own unique way. With a management approach that focuses on the tireless pursuit of sound quality and the supply of high-quality products at a reasonable price, they nourish the Onkyo brand name—a name that’s been supported by a great many people for a very long time. They have always sought to add value. Their goal is to surprise and delight customers by adding “something new” (+ Something NEW) to production techniques and know-how developed over many years. Combining the heritage of their predecessors with contemporary technology, they continue on their mission to create new value for many years to come.